Equilibrium

Living Well health club cafe bar

Stakis Hotels had developed a very
successful Health Club Company,
Living Well, located both in-house
and at large stand-alone city centre
locations.

In order to extend the income at
these sites there was an opportunity
to develop a cafè-bar concept to
entice the user of the club to dwell
longer. The cafe should be a place
to unwind, socialise and relax after
exercise and exertion.

The ‘blue sky’ brief extended to the
creation of the name and logo to be
used and all photographic imagery
and associated graphics.